Americans versus the Spanish Culture Essay Example | Topics and Well Written Essays - 1250 words

Americans versus the Spanish Culture - Essay Example Pietri managed to illustrate the actual state of the cultural rivalry and the differences between the American and the Spanish communities in America. The poem clearly showed the differences, mostly due to his decision to use a number of issues such as differences in language, skin colour, and economic differences. Culturally, people of the Spanish community were considered slaves of the Americans and were supposed to work in their fields, industries and homes, ultimately dying with the poverty they came with to the country. The poem explored their deplorable conditions, their lack of ambition and their high level of suffering. Pedro Pietri revealed that hardly could the Spanish escape poverty that ravaged their masses. Instead, they died in hope for a better life, like owning some form of property, for example, a piece of land or a house. In their efforts to impress their bosses, they frequently died. He sympathized with them, for he never saw a possible end to the problems in the f oreseeable future. The scolding and demeanour of the race is evident, with the writer noting that some workers wished death would befall their supervisors so that they could get a pay rise. He actually sympathized with the troubled race of the Spanish and their hopeless condition. (Pietri 1-11). Rodriguez (7) gave his reasons for believing in the existence of cultural differences between the Americans and the Spanish. However, he did not vividly highlight the effects of this difference, just like Pedro Pietri did. His is a story of his

Applied ethics ( ethics in marketing) Essay Example | Topics and Well Written Essays - 1000 words

Applied ethics ( ethics in marketing) - Essay Example The theory emphasizes the need for people to learn how to break bad habits of character for example greed or anger (Chonko, & Hunt, 1985). The advertisement I choose from the news is on the Embassy Cigarettes. On the theory of deontological, the company marketing has the obligation to adhering to the moral rules. This implies that when marketing this brand of cigarettes, they should not give any misleading information about the product. Marketers must clearly indicate the contents that have been used to make the cigarettes on the packet. The contents indicated must genuine, only those that were used without any additional materials or omitting some of the ingredients. This a moral ethic as the consumer gets to know what was used in the making of that product and based on that information, consumers will make decisions. When all the content is genuinely on the packet, the user will read through that information and based on it, they will be able to decide whether to buy it or not. Marketers must ensure that the information they display is not misleading to the product consumer (Gibson, 2000). The marketers of the Embassy Cigarettes must focus on the second theory of marketing ethics, the teleology theory. Based on their advertisement, the marketers should consider what action their decision might have to the consumer after using the product. The teleology theory emphasizes that the company has the obligation of taking care of the customer. The product should not affect the user after using it, due to the false information given to it. For example, if the marketers omit to include an ingredient used in the manufacture of the cigarette on the packet, it is not ethically correct. This because a consumer will make a wrong decision in case the product consist an ingredient that causes complications to their health. When they buy and use the product, they are sure